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I’m Michael Yaroshefsky, founder and CEO of RocketVisor. The RocketVisor team is changing the way the world works.

To start, we’re building the world’s first Account Collaboration Suite.  It brings thoughtful artificial intelligence to Google Chrome to simplify collaboration and productivity.  Our first products are focused on helping sales professionals close and grow their accounts.

I founded RocketVisor while studying at Harvard Business School.  Before HBS, I was a senior analyst at Insight Venture Partners in New York, where I first began in 2011 as a summer intern and continued full-time in 2012.   In my 3 years at the firm, I sourced and helped lead investments in growth-stage technology companies, generally making investments between $10 million and $100 million.  Some of my investments include Docker, Flipp, Xamarin (acq. Microsoft), DataSift, Ensighten,, Alteryx, and iSpot.TV, and I worked post-investment with  Anaqua and Frontline Technologies.  In particular, I focused on enterprise software, mobile technology, data analytics, and infrastructure.

At Insight, I became an authority on analyzing recurring revenue businesses (part of this analysis is featured in this blog post) and built a proprietary customer analytics toolkit to enable rapid, accurate evaluation of SaaS businesses. At the same time, I continued programming in Python, JavaScript, and a mix of other languages to stay sharp and build cool tools to help my team and my portfolio companies.

One tool I built enhanced Salesforce, our internal CRM, by improving the interface for quicker readability, adding new features, and adding keyboard shortcuts.  This enabled my fellow teammates to accomplish their daily tasks much more efficiently — saving hours per week.  The realization behind how much more productive I could make the team — and how passionate they became about what I built — is part of the impetus for our vision with RocketVisor.

I graduated Princeton University with a Bachelor of Science in Engineering from the Department of Operations Research and Financial Engineering. The student body elected me twice to serve as President of the Undergraduate Student Government (USG), focusing the first year on the organization’s structure and the second year on major student concerns, including academics.  I launched and led a year-long research project regarding academic life, the Academic Life Total Assessment, which achieved the highest voluntary response rate in campus history and ultimately contributed to a number of changes in academic life on campus, including giving students off the Wednesday before Thanksgiving and the repeal of the unpopular “Grade Deflation” policy.  In addition, I emphasized how technology can improve students’ lives by rolling out popular apps including the Integrated Course Engine (ICE) and TigerCal for student events.

Michael Yaroshefsky receiving the Elgin Prize from the Princeton School of Engineering and Applied Science

Receiving the Elgin Prize

At graduation from Princeton, I was honored to receive from my classmates the Class of 1901 Medal, which is awarded by each graduating class to the senior who has done the most for Princeton.  The School of Engineering and Applied Science awarded me the Joseph Clifton Elgin Prize, which is given to the student who has done the most to advance the interests of the engineering school in the community at large.  My thesis, designing a productivity app called TDLoo while studying the psychology of UX/UI, received the Kenneth H. Condit Senior Thesis Prize for excellence in senior thesis research within my department.

In high school, I was elected as National President of the Future Business Leaders of America (FBLA), the largest student-run organization in the United States, with 215,000 members.  I concurrently served as the New Jersey Chapter State President.  Over four years in the organization, I attended dozens of conferences around the country as an ambassador of the national office, setting the agenda for the national leadership team and building an expanded global team to achieve these goals.  During my term in office, we increased membership by 1,552 members, expanded our target contribution to the March of Dimes Foundation by 33% to $500,000, and produced tools, such as the FBLAction guide, to improve the learning experience of all members.

Entrepreneurship has always been in my blood.  I founded MikeYaroSoft, Inc. in 2008, to start sharing my passion for building beautiful websites and software applications, and helping clients succeed online.  In fourth grade, I sold candy to my classmates at lunch and ran a pencil lending operation for (modest) profit.  In first grade, I created a microeconomy in my classroom, with blue-colored staples as currency, which my classmates traded for snacks, supplies, and the coveted position of line leader… until I flooded the market and accidentally created a currency collapse. My parents swear I sold pacifiers in the nursery when I was born.

I’m an aviation enthusiast (very) slowly working towards my helicopter private pilot license, and when I’m not in the air I am building or flying model aircraft. I’m also an avid weightlifter (though I always skip leg day), cyclist, and food lover.

Welcome to my online C.V. and blog, a work in progress.

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